
Acknowledgments
Recent Observations from Current & Former Coleagues
"Bruce has been an excellent extension of the Best Buy Oneteam, taking the time to dive deep in to the Best Buy Health environment and current challenges. He approached me and my team to discuss the Application Modernization Lab engagement since Best Buy Health has a large Windows footprint. When we met, I shared with him that the problem is larger than the Windows workloads and that while the cost savings would be significant for the customer, that wasn't enough of a motivator to get them to consider the engagement. Bruce took the time to meet with my team and to meet with the customer on multiple occasions to understand that they have a need for a standardized modern architecture, AND that they need their budget to remain cost neutral, AND that they are working on HIPAA compliance. AML is the way to modernized the Windows workloads, which will 1/reduce the overall cost of infrastructure and operations, 2/simplify the HIPAA compliance requirements, 3/create enterprise architecture standards, 4/ create architecture that supports agility 5/supports modernization and cost reduction at the same time! I met with the CTO at the end of August and he is bought in, now it is a matter of timing as it relates to their budget. I'm working to get the customer commitment in November/December 2024. It is because of the time and attention to detail that Bruce has provided. He has been customer obsessed, shown bias for action, dives deep and soon we'll be able to include Delivers Results too!"
"Bruce has been helping RELX's account team on two very important database migration workloads. He has proved to be a strong partner for the account team and has been instrumental in helping build the strategy to migrate database platforms for the customer. Through many internal calls and thorough account/customer information we have a plan to move forward and will be continuing to work with Bruce. Thank you for your help and your customer obsession and ownership and bias for action."
"Bruce has been engaging with me about SAI360 for several months, identifying them as having a good opportunity for application modernization which we can help with to lower their cost of their AWS infrastructure. Bruce reacts immediately to customer's requests for data, provides a plethora of data and business case intelligence to help the customer present to their executives. Bruce embodies the spirit of not only customer obsession, dive deep, but bias for action in spearheading this initiative with SAI360 and continually following up to make sure the account team and customer have everything we need to evaluate the options. Working with Bruce has been amazing, and I look forward to our continued success together! Thank you, Bruce!"
"Bruce, you truly personify the BfA principle here at AWS. Last year, when I reached out to you during a particularly busy time, you didn't hesitate to find the time to connect. I updated you on my customer situation, and you came to the subsequent meeting fully prepared, having done your own thorough research. After each customer call, you followed up with a detailed note recapping what was discussed and outlining clear next steps. You answered their questions directly and clearly, even offering further discussions. Your awesome organizational skills and proactive nature were on full display as you checked in with me at regular intervals to see if the customer was ready to move forward and how you could best assist. I love how you're so organized, customer obsessed, ready to help, and proactive in reaching out. My customer's Director of IT referred to you as the most professional, helpful, and motivated AWS specialist they've worked with. Thank you for your partnership and Bias for Action in speaking with my customer and showing them a path forward. Sincerely, Matthew Jorat"
"Bruce - Thank you for your Bias for Action, with no notice jumping on a call with my customers CTO to give a brief overview of AML. Great job !! and Thank you very much you definitely delivered results :)"
"Bruce, I wanted to thank you for supporting my modernization strategy at Morningstar and Alight Solutions. You are customer focused with a bar raising bias for action. Your proactive engagement with my customer is appreciated!" Thanks, Dan Hickey
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"Thank you, Bruce, for your Customer Obsession in supporting Verint in their multiple AML journeys. Bruce demonstrated his Customer Obsession in helping Verint to navigate through migrating off SQL to Postgres to help Verint reduce their licensing costs, and modernize their infrastructure. Bruce's bar raising efforts are sincerely appreciated by the Customer, and the Account Team"
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"In my role as ProServe CPM for ISV customers, I have partnered with Bruce throughout 2024 in pursuit of AML opportunities for the customers who map to me including Asure Software, TimeClock Plus, SSI, and SPS Commerce, among others. Bruce strengthens my relationship with AWS account managers by demonstrating that ProServe is proactively surfacing valuable opportunities to bring to their customers. He comes prepared to internal and customer conversations to share details of the AML program as well as customer-specific business cases. From my experience, MS modernization is not always at the top of customer priorities and Bruce is often put in position to create the need and sense of urgency. I have seen extended sales cycles due to customer resource availability and budget. That said, Bruce always pushes for status update to ensure that the opportunities move forward. Nearly all of my AML pursuits with Bruce remain open with dates identified by customers for when modernization will fit into their roadmaps."
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"Bruce has provided AWSome support in 2024 at Medtronic. Medtronic has a Diabetes CareLink application that is used to assist patients with diabetes. The application was lifted over to AWS, now the customer is seeing a higher spend than expected. Bruce brought in the AML to the customer to help them understand the benefits and value for modernizing the application on AWS. Bruce earned trust with the customer as a trusted advisor. Thank you, Bruce, for having the bias for action to help with Medtronic!"
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"Bruce enabled Cardinal Health's AWS account team to have modernization discussions with the customer. Bruce met with the AWS account team several times to understand the customer and build out estimates and savings to present to the customer for modernizing Windows based workloads at Cardinal Health. Even after the customer had a large divestiture and their AWS usage dipped below the threshold for the AML program, Bruce continued to equip the TAM with information to create a presentation and case for the customer to modernize their Windows based workloads; specifically migrating Windows workloads to Linux on Graviton. Thanks for your help and effort with Cardinal Health Bruce!"
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"I wanted to recognize Bruce for his excellent support and ownership during the business case developed for MGIC. Bruce has been instrumental in providing a consultative approach to explore app modernization pathways and his inputs during internal and external discussions highlight strong ownership in helping drive customer's business outcomes."
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"Bruce took the time to dive deep and seek to understand a very complex global customer. Working backwards from the customer, you completed 5 enablement sessions with the cross-functional account team and customer for 2 workloads with a $15M ARR. The customer was very interested in pursuing but ended up changing their strategy but the APM mechanism helped shape and alternate Pro Serve engagement. While I've rolled off of Medtronic to be the AE for Abbott Laboratories, the foundation you laid with me allowed me to position an engagement with your peer Jackie for Abbott Laboratories for a workload that has $36M ARR. While there has not been a formal engagement for your work, you've definitely been customer obsessed and helped frame and shape modernization conversations we would not have been able to have for two large HCLS customers with a combined ARR of $112M."
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"Bruce engaged with my account team to support an AML engagement with Hyland software.- During that time, we were able to dive deep with the customer and supported the efforts of the customer. While we were not successful, we did move the discussion with the customer forward substantially. His commitment to detail and to execution was well regarded by the customer and a massive support to our initiatives."
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"Bruce brings considerable experience and expertise when working with customers and colleagues.- Bruce and I work together to support large-scale customer migration projects. He is an excellent advisor that works with all stakeholders in an inclusive and collaborative manner. His knowledge of cross-functional modernization programs has helped me strengthen my skills and enable customers to meet their application modernization objectives."
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"Bruce has bias for action and is focused on delivering results for the customer. Bruce is able to bring the best of AWS services to help customers in their cloud modernization journey. He is an expert in the AML program and able to position the offering well with the customer."​
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"Bruce is an absolute professional when he engages with our customers - he works to earn trust from day 1 & considers the obstacles as well as potential solutions to any situation. Bruce is supportive as a OneTeam resource & is quick to follow-up & make sure the team and customer have what they need."
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"Bruce is organized and hyper focused on delivering value. I engaged him with my customer earlier this year, but lack of a specific service support ended that conversation. He pinged me recently after that service was added (organization & BfA). My customer has appreciated the clarity with which he explained the program and options. They want to talk to 'Bruce' again."
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"Bruce's superpower is his ability to recognize program synergies, collaborate to find the best solution for joint customers, while maintaining a high degree of attention to detail. Bruce ran a series of meetings to come to a common understanding to create an interlock with CNA/ModAx and AML"
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"Bruce's superpower is his delivery of information to customers. He is very clear, concise, and smooth. AWS has a lot of information and during my tenure, it is very easy for customers to get lost or say they understand, but don't. Bruce is the total opposite, and I was fortunate to work alongside him in 2023."
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"Bruce's superpower is that he an intellectual and critical thinker and doer who is effective at identifying and delivering bold solutions built on partnership and innovation. Bruce has demonstrated this in a few areas I have observed, including in his partnership building with the ModAx team, his go to market activities, and in team offsites."
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"Bruce's superpower is his ability to take a complex mechanism like the Application Modernization Lab (AML) and make it easy to understand for the customer and account team. They are quick to respond and work well with the ever-changing timelines of customers."
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"Bruce’s superpower is his talent to research on technology and innovations and break it down to make it easy understand and move forward with actions. I have enjoyed Bruce’s consultative partnership in comprehending the opportunity and driving AML (Application Modernization Lab) for my customers. He is laser focused on supporting customers to jump start modernization and optimize their spend."
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"Bruce’s superpower is manifested by his ability to dive deep, effectively listen to understand customer’s issues, and clearly articulate complex AWS programs such as the approach and benefits of the ISV Transformation program in a language easily understood by our AWS OneTeam. He embodies our Ownership LP by thinking long-term and always provides good judgement based on his experiences."